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How to Make Money From Your Site

A few weeks ago, we debated the pros and cons of monetizing your site.  Today, we are going to review some of the essential ways to succeed in making money from your site for those who come down in support of the issue.
While most people think that monetizing a site is all about ad revenue, [...]

Reduce, Reuse, and Recycle (Your Online Writing)

Just like in the real world, cyberspace has started to have some issues with waste buildup.  Once pristine websites, search engine results, and collective information platforms have gotten junked up over the years, and now it seems like the valuable content out there more often than not gets lost in the shuffle.
E-Waste is a serious [...]

Everything You Need to Know About SEO: Part I

Hey Freelancers!  Just wanted to let you know that our sister site, The Life Uncommon, has a new article up called Everything You Need to Know About SEO: Part I that breaks down the complicated and convoluted concept of SEO into something readable and actionable.  I know many of you have websites/blogs, and thought you [...]

The New Shark in the Water

As bloggers, we’re all pretty wary.  We’re wary of job ads, like Karen wrote about last week, we’re wary of spammers, hackers, and every virus and scam from Trojans to Nigerian Western Union emails.  But what about lawsuits?
The blogosphere seems to be, in many respects, a place where just about anyone can shoot their mouth [...]

SEO Basics: Building Backlinks

Last week we discussed the importance of using targeted keywords for improved search engine optimization. Today I want to look at another important factor for SEO: backlinks. Backlinks, or inbound links, are links from other pages to your Web site.
Working with backlinks requires a basic understanding of Google’s PageRank algorithm. Google assigns every Web page [...]

SEO Keyword Basics

As AC mentioned in her last post, SEO (search engine optimization) is a key skill for freelancers — not only for marketing yourself, but also for building your repertoire of skills that can benefit your clients.
A key component of SEO — but not the only one — is the use of targeted keywords. For SEO [...]

Writing Web Copy

Have you put any thought yet into the copy for your Web site? Your Web site is your online representation of yourself, so make sure it is professional, credible, and well written. Nothing kills credibility faster than an error on your Web site, especially when you’re a writer! One little typo is all it takes [...]

Building Your Web Site

Last week we talked a little about the importance of building a Web site, and looked at the difference between blogs and static sites. If you’re ready to start creating your own Web site but aren’t sure how to get started, here are a few free site building tools you may want to check out.

A Few Words About Web Sites

If you want to start freelancing and you don’t already have your own Web site, I recommend you make building one your top priority! You’re going to be conducting a lot — if not all — of your business over the Internet, so building your Web presence is essential. Your own Web site makes it easy to apply for jobs [...]